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CASE STUDIES

01 | Connecting the Dots for a Company Trailblazing A New Networking App
> See the Solution & Results

02 | Scaling Success for an Executive Intelligence SaaS Company.
> See The Solution & Results

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Tame Marketing with a Fractional CMO

FEATURED POST |

Marketing Feeling Like a Beast?
-Tame It with a Fractional CMO

Feeling swamped by marketing? You're not alone. Marketing is vast, evolving, and can be a real beast. But here's a lifeline: the Fractional CMO. Part-time pros bring executive-level strategy without the FT cost.

The BLOG |

AI Marcus Hermens AI Marcus Hermens

How AI Beat Google

When you need quick information, most of us instinctively turn to Google. Whether it’s researching a market trend or finding a customer statistic, Google can provide plenty of answers. But when it comes to solving more complex, multifaceted business problems, Google isn’t always the best tool. Keep reading and discover how AI kicks Google’s butt!

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AI Marcus Hermens AI Marcus Hermens

Cloning Your Operational Self: How AI Becomes Your Virtual Assistant

Using AI as a virtual assistant allows you to offload time-consuming responsibilities, freeing you up to focus on strategy, growth, and innovation. The best part? AI is always on, never needs a break, and can handle multiple tasks simultaneously.

Let’s explore how you can “clone yourself” with AI and make it your ultimate virtual assistant.

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Marcus Hermens Marcus Hermens

Automate or Stagnate: 5 AI Tools That Crush Repetitive Tasks

AI is a game-changer, but it’s not a magic wand. The 30-40-30 Rule ensures you get the best results by balancing your effort with AI’s power: 30% clear input, 40% AI output, and 30% refinement. Learn how this simple framework saves time, enhances quality, and makes AI work smarter for you.

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AI Marcus Hermens AI Marcus Hermens

The Short List of Powerful AI Tools

This list highlights some of the popular AI tools across key areas, from automation to content creation, designed to streamline your workflow, enhance creativity, and drive growth.

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Case Studies

Marketing Mason Case Study App Company

CASE STUDY | Connecting the Dots for a Company Trailblazing A New Networking App

Imagine a startup with a vision to revolutionize professional networking. Enter “CERCA”, an app that's not just another networking tool but a private community where professionals connect based on shared professional and personal interests. The challenge? The company needed to launch the brand, pilot the app, and position it attractively for investors, customers, and members.
> SEE THE SOLUTION & RESULTS

Marketing Mason Case Study SaaS Company

CASE STUDY | Scaling Success for an Executive Intelligence SaaS Company

Imagine a SaaS company in the executive intelligence arena, sitting pretty with a decent growth curve. They've got a shiny new flagship product ready to roll, but there's a catch – they've hit a growth plateau. It's like they're revving their engine but stuck in neutral. The need was not just promoting this new flagship product but giving the brand a facelift and bridging the gap between marketing and sales.
> SEE THE SOLUTION & RESULTS